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Newspapers may be struggling, but the Pew Center's recent report on the state of the media shows that demand for news is growing. But where is that news coming from?
Non-traditional sources are playing a larger role in how news is consumed, although the jury is out on whether that trend is good or bad for the industry.
At paidContent Live, we'll examine smart, proven ways that companies are building audiences and increasing revenue, in these thought-provoking and informative sessions:
The rise of the digital new media entity
Jim Bankoff, Vox Media
Erik Martin, reddit
Chris Mohney, Tumblr
Jacob Weisberg, Slate Group
The impact of personalization and algorithms on the attention economy
Alan Rusbridger, The Guardian
Are apps or the web the future of mobile content?
Jason Pontin, MIT Technology Review
Nick Alt, Vimeo
Ryan Spoon, ESPN
How to monetize digital content: advertising or paywall?
Bob Bowman, MLB.com
Paul Caine, Time, Inc.
Raju Narisetti, The Wall Street Journal Digital Network
Justin Smith, Atlantic Media
The future of native advertising
Lewis D'Vorkin, Forbes Media
Kyle Monson, Knock Twice
Felix Salmon, Rueters
Jon Steinberg, BuzzFeed
Non-traditional sources are playing a larger role in how news is consumed, although the jury is out on whether that trend is good or bad for the industry.
At paidContent Live, we'll examine smart, proven ways that companies are building audiences and increasing revenue, in these thought-provoking and informative sessions:
The rise of the digital new media entity
Jim Bankoff, Vox Media
Erik Martin, reddit
Chris Mohney, Tumblr
Jacob Weisberg, Slate Group
The impact of personalization and algorithms on the attention economy
Alan Rusbridger, The Guardian
Are apps or the web the future of mobile content?
Jason Pontin, MIT Technology Review
Nick Alt, Vimeo
Ryan Spoon, ESPN
How to monetize digital content: advertising or paywall?
Bob Bowman, MLB.com
Paul Caine, Time, Inc.
Raju Narisetti, The Wall Street Journal Digital Network
Justin Smith, Atlantic Media
The future of native advertising
Lewis D'Vorkin, Forbes Media
Kyle Monson, Knock Twice
Felix Salmon, Rueters
Jon Steinberg, BuzzFeed