PPC Search Engine

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PPC Search can be referred to as the newest, most innovative form of Internet advertising. Statistics show that a vast majority of all web traffic initiates at search engines. Companies such as FindWhat.com and Overture.com (formally known as GoTo.com) have taken this idea, and turned it into one of the most profitable business models to-date. They sell search results to the highest bidder. The more you pay per click, the higher your listing will show up for specific key words. Overture.com and FindWhat.com are both public traded Internet companies.